Marketing is an essential element for every business. It
can be that one missing piece of the puzzle, and when it fits the big
picture is revealed. You will be given an introduction to marketing
and its benefits. If you are not marketing your business you will
not grow, and if you do not grow you will not succeed.
Marketing Essentials
will provide you with the basic knowledge, and give you the ability
to build and grow your business. Marketing has changed a lot recently
and having a new perspective will give you the needed information
to assist you in your marketing decisions. No matter what your
product or service is, your business will benefit with a better
understanding of marketing.
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MODULES |
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Module One: Getting Started |
Module Two: What is Marketing? |
Module Three: Common Marketing Types (I) |
Module Four: Common Marketing Types (II) |
Module Five: The Marketing Mix |
Module Six: Communicating the Right Way |
Module Seven: Customer Communications |
Module Eight: Marketing Goals |
Module Nine: The Marketing Funnel |
Module Ten: Marketing Mistakes (I) |
Module Eleven: Marketing Mistakes (II) |
Module Twelve: Wrapping Up |
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Geofrey OumaIT Software Developer/ERP Project IT Lead (Kenya)
Vivian Ozoekwe Assistant General Manager, Havilah Group (Nigeria)
Hassan O.Information Technology and Health Professional (USA)
Mohammed A. AlabbadHuman Development & HR Specialist (USA)